Performance Leader Identifier

How a leader behaves is just as important as the qualifications, skills and competencies they possess. Ensuring that your leaders enact the right values and attitudes is key to maximising the performance of your organisation.

Managers who are competent in their professional capacity, and yet who fail to engage and develop their people, can lead to untold costs and lost opportunities for their organisation. Among their teams, motivation, commitment, innovation, and productivity will never be as high as they could be, and job-related stress can be particularly present. At the very least, such individuals waste the full potential of their people, and of the organisation more widely.

Real World Group's Performance Leader Identifier is a self-assessment tool designed to enable you to select and develop leaders who behave in ways that create superior, sustainable performance for your organisation.

Performance Leader Indentifier Brochure
Download Sample Organisation Report
Download Sample Individual Report

Developing leaders who maximise performance

The most productive leaders in any organisation genuinely understand the extent to which they enact the most effective behaviours on a day-to-day basis. Sometimes, utilising 360-degree feedback to enable a leader to reflect on their behaviour and impact is not suitable or possible. In such situations, the Performance Leader Identifier can help you, or the client organisations you advise, to further enhance leadership performance through a self-assessment approach.

Key benefits of using the Performance Leader Identifier in development:

Assessment of leadership behaviour, not personality

Based on thorough, compelling and contemporary evidence-based research model

Designed for senior leaders in any sector

Helps address challenges more diverse leaders can face in career progression

Rapid generation of individual’s profile report

Easy to interpret report, with clear graphs and guidance

Discussion questions to further explore responses given

Self-development suggestions included that benefit the leader

Clear opportunity to link to coaching or in-role development activities

Online accreditation takes less than half a day

Assessing behaviour, not personality

Organisations often apply self-assessments to help their leaders identify strengths and areas for development. However, a great many assessments, while "feeling" or "seeming" effective, often lack significant evidence of their validity. They can often be very popular, yet many decades old, not well researched, and not fit for purpose in today's challenging environment. The assessments available from other test publishers that are genuinely effective focus primarily on assessing personality traits, sometimes mapped against the organisation's leadership or competency framework.

The Performance Leader Identifier provides you with an effective and refreshingly different approach. It is a research-based diagnostic tool which directly assesses behaviours, values and attitudes, rather than personality traits. Individuals are assessed against Real World Group's uniquely proven Engaging Transformational Leadership model, further researched and modified for self-assessment. It will help you to ensure that your leaders have the critical foundations to maximise organisational performance as a senior leader, whatever their role.

The Performance Leader Identifier is based on contemporary research, conducted in today's increasingly challenging and ever-changing world. It reflects the fact that the key to success in organisations is releasing the potential, motivation, innovation, wellbeing, and engagement of those around you. It helps identify those leaders who distribute leadership responsibility, rather than hold on tight to their own power, create teams who are open to change, and lead across boundaries with integrity.

The foundational research, Engaging Transformational Leadership, was deliberately designed based on a diverse sample of leaders. This means that it is an inclusive model, and helps address one of the most insidious forms of discrimination in selection and assessment – unconscious bias, or being assessed against criteria that do not value the way that more diverse leaders may prefer to lead.

You can read both academic and practitioner-focused articles about Engaging Transformational Leadership through our Resources page.

PLI Pie Chart

Clearly presented candidate profile

The Performance Leader Identifier provides you with an easy to interpret profile of the individual's leadership approach. It shows their leadership preferences, which have been normed against a large comparison group.

Summary Report




The graphs illustrate that Sarah has a preference for:

  • Networking Influence
  • Valuing Others' Contributions
  • Consistency and Openness

  • Sarah's least preferred leadership areas are:

  • Clarity of Expectations
  • Co-Creating the Future
  • Decision & Risk-taking Confidence

  • Ensuring leader openness

    As a well-designed self-assessment tool, the Performance Leader Identifier uses ipsative (or "forced-choice") questions. Individual leaders are presented with 40 blocks of three statements, and they must decide which of the three is "most like them" and which is "least like them". Given that all of the statements describe positive leadership behaviours, candidates have to be honest in their self-assessment to give themselves the best chance of accurately identifying and then improving the impact of their leadership behaviours. It is practically impossible to "skew" the results in an effective way to try and create a more favourable impression than is accurate.

    We also provide you with suggested discussion questions in order to explore the leader's profile with them in more depth after they have completed it. This enables both you and them to understand their leadership approach more fully, and the ways in which they enact (and could adapt) their leadership in practice.

    Creating the most valuable experience for you and your leaders

    The Performance Leader Identifier generates two separate reports, included at one price. Both provide you and the leader being assessed with:

  • A clear summary of their leadership profile
  • Guidance on the likely impact of their behaviour on the organisation and your people

  • In addition:

    Discussion questions to explore the individual's leadership profile further
    Development suggestions to enhance areas of least preference in effective leadership

    Ease of access

    Becoming accredited to use the Performance Leader Identifier is simple and easy to access. As it assesses behaviour rather than personality, and the findings are fully interpreted for you, Level A and B qualifications are not necessary. Accreditation is conducted online, and can be undertaken at a time and place of your choice.

    The resulting reports can be delivered straight to your inbox, or the individual report can be sent directly to the leader who completed the tool.

    Clear link to development activities

    With a focus on behaviour, the results of the Performance Leader Identifier are much easier to link to follow-on developmental activities than with a personality-based assessment. This can provide very useful information as a basis for performance coaching or further discussions with other key individuals the leader can approach for guidance. Understanding leadership preferences through a behavioural lens means that leaders are able to understand their strengths, and address any weaker areas, in a much clearer way than when more nuanced factors or traits are the focus.

    Using the PLI as a selection tool

    The Performance Leader Identifier is designed so that it can also be used to enhance your senior leadership selection processes.

    For more information about this type of application, please follow this link.

    For more information, please contact us to discuss how it can help boost your organisation’s performance.